Taobao catch up with and surpass the Wal-Mart? » No matter how to answer this question, then you are "smarter" get around the Taobao.
Need to see is that Taobao in the end and the extent to which Wal-Mart comparable » Sales can only see that the number of issues.
Vigilance is needed to Taobao as the representative of the Chinese forces to subvert the procurement network, is also far more than 100 of Wal-Mart retail enterprises such » It will be the traditional industries.
Need to awaken that in order to enable China’s Taobao and net purchases and better development, supervision, logistics, credit system, third-party payment, and many other issues, also need to pay a lot of efforts.
When people started buying habits of online food, cosmetics, clothing, books and can buy all the things was, in fact, to Taobao as the representative of the net forces can purchase alternative, traditional industries are all part of the market share
Taobao net purchase and replacement of forces is not to Wal-Mart, or Wal-Mart is not only
Beginning last year has been adjusted to create vision, "Wal-Mart online," Taobao, more willing to use Taobao compared with Wal-Mart. Taobao, recently said: Taobao five years through a Wal-Mart in 29 of development.
Analysys International president Yang not agree with this in comparison. Yang was that because the period in which the two sides not the same, but different business models. If it must be comparable, in that Yang should Taobao and the Beijing Zoo, the new wholesale market, and so together, it is more comparable.
Yang was also acknowledged that, although still a C2C website, but Taobao future profitability in the B2C model has evolved, this is also more willing to Taobao compared with the reasons for Wal-Mart.
Taobao inappropriate comparison with Wal-Mart
According to data released by the Taobao, in 2007 the total annual transaction Taobao (GMV) breakthrough in 43.31 billion yuan, with the same period last year the volume of transactions increased 156.3 percent. This figure 10,000 higher than that of China Resources (379 million), the BCCI Group (361 billion), Carrefour (248 billion), Wumart (231 million), second only to Bailianjituan (77.1 billion Million), becoming China’s second largest integrated stores.
Taobao that from 2003 to the end of 2007 to set up sales of 40 billion yuan breakthrough, Taobao only spent about five years time, while the world’s first Wal-Mart chain of retail enterprises, spent 29 years to achieve 40 billion U.S. dollars Sales.
In addition to sales, Taobao that the end of their five-year Wal-Mart 29 Another important development is based on the per capita disposable income at the time the Americans have reached 27,000 U.S. dollars, while China National Bureau of Statistics survey showed: China 2007 Disposable income of urban residents was 14,140 yuan.
Taobao also like such a comparison of data »» Taobao has been for five consecutive years to achieve more than 100 per cent growth, 2007 is reached 156.3 percent. And from 2004 to 2007 between China’s social retail sales of consumer goods, an increase of 15 percent of China’s large retail chain enterprises, an increase of 40 percent growth compared with Taobao, the only equivalent Mantissa.
Yang has been considered in the traditional industries of the Internet is in fact a trend, but he do not agree with Wal-Mart compared with Taobao. "The two different business models. Wal-Mart as the world’s largest chain of businesses, almost all self-employed commodities, is entirely their own procurement, distribution, and even plant themselves, and Taobao is country markets." Yang in Stressed that Taobao Wal-Mart and the two different distribution channels, the ultimate Form different, the needs of consumers shopping are also different.
Yang was that Taobao and the whole of China should the country markets, commodity markets to more meaningful than, "We are new to Beijing, the fruit wholesalers and Wal-Mart stores selling fruit, compared to the new practice The volume certainly greater. "Yang n fact, listed in the fruit during the new market in this country every day to sell out dozens of cars or even hundreds of cargo trucks, and Wal-Mart is not even a shop With tons of data.
Taobao relevant parties to accept the "First Financial Daily" interview also admitted that from the perspective of the entire market, Taobao sales of the collective contribution of all sellers, and a Wal-Mart is their own doing.
Wal-Mart on behalf of the industrial age Retailing the highest achievements, and the rapid growth of Taobao, is the representative of the emerging Internet retail, the person stressed.
"Wal-Mart is our example." Taobao official stressed that "Wal-Mart and Taobao have to be a synonym for the era of Retailing, Wal-Mart has been successful, it is the industrial age on behalf of the success of Retail Trade, Taobao Wal-Mart is to study, the age of the Internet to become successful on behalf of the Retail Trade. "
Alternative: Who Taobao eventually replace »
Yang was that the development of research Taobao, and the stores should be, compared to country markets; study their irreplaceability, Taobao to see whether the pace of development than the traditional Form development.
To cosmetics industry as an example. Avon cosmetics retail giant, currently in China has more than 7,000 stores and 2005 sales reached 1.7 billion yuan in 2007, Taobao cosmetics sales of 2.6 billion yuan. In this, "a website" VS "7000
stores," the encounter, "a website" to win.
For example, maternal and child and supplies industry. In early 2006, Taobao started setting up categories for sale, at the end of the year 2006 turnover reached 260 million yuan in 2007 reached 1.2 billion yuan.
Phone recharge cards, home appliances, and so is the same. 2007 full year, Taobao total sales of 17.6 billion telephone recharge cards, with the growth in 2006 compared to 427.7 percent.
In the apparel industry, 2007 Taobao apparel sales to 57.8 billion yuan, which Beijing all the major shopping centres in total retail sales of clothing are high. Beijing Commercial Information Center released the "Beijing 22 billion shopping malls in January to October clothing sales statistics" show that: Lufthansa Friendship Shopping Mall, Dorset and Beijing Cuiwei Shopping Centre building, and so have sales of 22 billion shopping malls , 2007 1 to October total sales of clothing 3.35 billion a year will not be over 4 billion yuan. In addition, Beijing shopping malls 22 billion in 2007 apparel sales rose 6 percent. Taobao and clothing sales up to 970 percent.
When people started buying habits of online food, cosmetics, clothing, books and can buy all the things was, in fact, to Taobao as the representative of the net forces can purchase alternative, traditional industries are all part of market share.
Taobao net purchase and replacement of forces is not to Wal-Mart, or Wal-Mart is not just.